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Thoughts and opinions on sales, marketing, social media, digital content, technology and social business.

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The Most Boring Content of All Time: A How-To

  
  
  
  
  
optimize website content

If you want your business blog to sound like the marketing equivalent of legalese, read on. If you don't—also, read on.

10 Reasons Why Your Business Should Blog

  
  
  
  
  
10 reasons that your business should blog

We recently had the opportunity to spend some time with Chris Brogan at the Inbound Marketing Summit (IMS11) in Boston.  We often hear the following statements from our prospects and clients when we recommend that they should be blogging;  “why should my business blog anyway?” “blogging doesn’t make sense in my industry”, “I don’t have the time to blog or what the heck is a blog?”.

Is your business website optimized to be found online? - 6 Tips

  
  
  
  
  
website optimized, seo, company website seo, web design

Your corporate website is the ultimate tool to get all of your company’s information out to your customers and prospects. Having a company website is nothing new or innovative but having an optimized website has become an essential part of your company’s marketing efforts.

Your website is usually the first impression you make with your online prospects and visitors. This is why your company website must be informative, clear, intuitive, easy to navigate as well as maintain a professional appearance. Additionally, your business website needs to be optimized so that your website is search engine friendly.

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