At the goal line

Thoughts and opinions on sales, marketing, social media, digital content, technology and social business.

Make it An Inside Job: Find Your Customer Champion!

Posted by Rick Lambert on Tue, Aug 25, 2015

Do you have enough customer champions to propel your business forward?

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Tags: lead generation, convert leads, ROI, generating leads, build trust as a salesperson

10 Tips for Creating Awesome Marketing Content

Posted by Rick Lambert on Thu, Aug 30, 2012

If you're as tired as we are of boring marketing content on the internet as we are—join the club. We meet on Tuesdays.

Hopefully you're as motivated as the rest of the club members to spruce up the net with snazzier content—even if it still is marketing stuff. We pooled our knowledge and came up with 10 tips that will not only make your marketing content awesome—but actually readable!

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Tags: social media leads, Inbound marketing, generating leads, social media tools, SMM, Social Media Marketing

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