You don’t have to look far to find people clinging to their mobile devices. Following the mobile phenomenon happening right now in business, web design has taken on a whole new meaning as Internet access has become the number one method of browsing on a hand-held device.
At the goal line
Thoughts and opinions on sales, marketing, social media, digital content, technology and social business.
As you are revamping your social media marketing plan for 2013, it is important to take a look at how your customer base will be using social networks in the coming year. Understanding how these social tools are being used will help you to put in place the most effective marketing strategy for your business. Social Media Examiner recently revealed some of the popular 2013 marketing trends as they pertain to social media, and we would like to share a few of those below:
Mobile phones make customer access easier, but they also mean that your company needs to become a mobile marketing expert.
The stats shared in the Infographic are compiled from a number of sources listed in their document and are truly fascinating.
For instance, by 2014 mobile internet should take over desktop usage. Or, that the average American spends 2.7 hours per day socializing on their mobile device.
Did you know that 1/3 of Facebook’s 600 million users are accessing their account via their mobile device? Or, that 200 million YouTube videos are viewed on mobile devices and that 50% of Twitters’ 165 million users tweet using their mobile devices?