At the goal line

Thoughts and opinions on sales, marketing, social media, digital content, technology and social business.

Why Your Small Business Needs to Make SEO a Priority

Posted by Rick Lambert on Thu, Feb 28, 2019

Thanks to the Internet, over 80% of consumers now research business products and services online before making a purchase decision. Therefore, if your business doesn't have an online presence, chances are you may be missing out on opportunities to be considered when your ideal buyers are in the “buying window”. 

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Tags: small and medium businesses, local SEO, SEO, organic seo, IN2communications

The Death of SEO: an Inherent Fallacy

Posted by Rick Lambert on Thu, Aug 02, 2012

 Trying to follow the “death of SEO” debate is like trying to coherently understand an episode of Lost: at first you don't get it, then you think you get it but in the end you end up more confused then when you started. Damn you J. J. Abrams. And damn you Google for turning your updates into a melodramatic telenovela.

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Tags: online marketing, organic marketing, panda algorithm, Inbound marketing, SEO, organic seo, internet marketing, penguin algorithm

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