If you’re like most businesses you’ve probably invested time and money in creating a website to promote your business. And like many, you may be underwhelmed by your website’s performance. In today’s online world, a great website is a living, breathing extension of your brand identity and your business. The days of the “set it and forget it” website are long gone. You need to create and publish new, relevant content on a regular basis to attract and engage with potential customers and keep them coming back.
At the goal line
Thoughts and opinions on sales, marketing, social media, digital content, technology and social business.
You don’t have to look far to find people clinging to their mobile devices. Following the mobile phenomenon happening right now in business, web design has taken on a whole new meaning as Internet access has become the number one method of browsing on a hand-held device.
With the world continuously evolving into a more digital place, it is clear that businesses need to embrace online marketing to be able to reach their target audiences. Just because everyone else is doing it though doesn't mean that they're necessarily doing it correctly. Instead of jumping off the plank into the sea of social media with your hands tied, you can partner with an inbound marketing agency to make sure that your social media efforts are implemented and managed effectively for the best results.
When it comes to Social Media Optimization, be sure to avoid these 10 common inbound marketing mistakes:
In the theatre actors are always charged with the task of stepping into their characters’ shoes. The A-list stars can eat, breathe, and talk with all the mannerisms and idiosyncrasies of their alter-ego and this makes the final performance more genuine and believable.